Categories
Excellence

How to Make Your Own Luck

“Luck is not something you can mention in the presence of self-made men.” (E.B. White) TODAY, over coffee with a friend at an alfresco cafe in Sydney, our conversation turned, as if by chance, to consider the nature of luck. As an Australian, I have always considered myself lucky. After all, if you grow up […]

Categories
Excellence

How to Make Stress Your Friend

Viewing stress as helpful can foster courage, and connecting with others under stress can aid resilience KELLY McGONIGAL explains that merely believing that “stress is harmful” can increase your chances of premature death. The good news is that by changing how you think about stress you can change your body’s stress response and improve your physical […]

Categories
Strategy

Mistaking the Wood for the Trees

The business model is how you get paid, but the business is why you get paid AT first glance, business and charity appear quite different. Many business professors and executives will tell you that business is all about increasing sales, reducing costs, and creating future growth. Charity, on the other hand, is about voluntarily giving […]

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Social Enterprise

Why business can be good at solving social problems

By addressing social issues with sustainable business models, business leaders have the potential to provide scalable solutions MICHAEL PORTER makes an astute observation – the world is full of social problems. From environmental degradation and disease to unemployment and inequality, solving social problems has traditionally been the domain of NGOs, the government and philanthropists. Meanwhile, […]

Categories
Marketing

6 Ways to Overcome Loss Aversion

Loss aversion can lead people to favour the status quo, and so clever marketing is sometimes needed to convince people to buy new products LOSS AVERSION can lead people to favour the status quo. How so? Well, when a consumer considers replacing a good, the presence of loss aversion can lead her to experience more pain […]