Categories Business Better Is Not Better Post author By Tom Spencer Post date May 16, 2013 No Comments on Better Is Not Better Different is Better Tags Business Strategy, consulting, Management Consulting, Mike Michalowicz, product differentiation
Categories Marketing Under Promise and Over Deliver Post author By Tom Spencer Post date January 4, 2013 No Comments on Under Promise and Over Deliver Keep expectations low, and exceed them Tags consulting, expectation setting, Management Consulting, Mike Michalowicz, Under Promise and Over Deliver, Zappos
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