Categories
Marketing

Personal Branding is your Trademark in Consulting

Charles R. Swindoll wrote, “first impressions never have a second chance”. The first time you interact with an individual they will form a perception of you. Although this opinion may be biased and untrue, once established it takes on a life of its own, and will require a lot of time and effort to change. […]

Categories
Career Advice

Self-Reflection: the First Step to Building a Personal Brand

If you get rejected from a job application, you may question why you got declined. Have you ever thought that a lack of self-awareness could be the reason? Recruiters want to hire candidates with strong self-awareness because people who understand their own strengths and weaknesses are likely to cause less trouble in a team environment. […]

Categories
Career Advice

Beating the odds: How to stick out from the crowd

For all those seeking a career in the consultancy sector, the obscenely competitive nature of MBB applications is hardly news. Candidates are highly aware of the acceptance rates which never exceed a few percent, yet still try their fortunes with consulting, often not despite, but because of this. Nevertheless, these ambitious careerists are exactly the […]

Categories
Economics

End of the Republic

If I were a betting man, at this stage my money would be on Trump to win the American presidential election. This is not an endorsement, or a show of support of any kind. I think a Trump victory would be a horrible outcome. So, why do I think Trump has more than a 50/50 chance? And what […]

Categories
Skills, Tips, and Tactics

How Consultants Can Use Social Media to Brand Themselves

This is a guest post from Archie Ward, a business consultant and social media strategist. Archie splits his time each year between Asia and Australia. While he is hard at work helping other people make their businesses successful, he hopes to launch his own by year end. Consultants rely on image as much as they […]

Categories
Marketing

What Adversity Can Teach You About Branding

When adversity strikes, branding gives you resilience This guest post is by Ryan Currie. Ryan is a product manager at BizShark.com with 5 years experience in online marketing and product development. He is on the cutting edge of developments in emerging technologies and open source projects. IN BUSINESS, branding is crucially important. If your business doesn’t have a […]

Categories
B-School / Consulting Clubs

The Value of Top Business Schools

THERE MAY be a business school bubble for other people, but not for you. Whether you are buying into a bubble depends on whether the cost of what you are buying significantly exceeds its intrinsic value. For most assets, you can find the intrinsic value by looking at the expected return – the more money […]