Creative destruction: fighting the Gumblar virus leads to new look

I was forced to delete and re-install WordPress today in a bid to get rid of a virus known as the Gumblar virus. Thank you to the Blue Tortoise for talking me through this painfully slow process!

I really hope that my effort was successful because, in the process of deleting WordPress, all of my photos and images have been lost. I have backup copies and I will be replacing these over the next couple of weeks, so please bear with me.

I like to think that life is a constant process of creative destruction, and I am hoping that the destruction of my blog will lead to some improvements. I am trialling a new WordPress theme called “Arthemia” which I have been thinking about trying for a little while. Arthemia is a very clean and crisp theme and allows me to feature my newest and most interesting content at the top of the page, which should help direct readers to the articles which are most interesting and useful.

I am a bit worried about the new look though. My previous blog was a nice shade of blue and this new theme is very white, perhaps too white!?

I am also concerned about the two prominent spots for ads in the new theme. This may offend people or turn readers away because it may appear that I am emphasising advertising over ideas and content. My main priority has always been to share ideas about consulting, business strategy and investing, and I can’t help but think that the prominence of advertising might detract from this. Either because it distracts readers from the content on my blog, makes them think that the blog looks cheap and mercenary or, even worse, because it distracts me from the reason why I started the blog in the first place.

So – what do you think? Am I worried about nothing? What would you change about the appearance of this blog?