During both consulting recruiting and the initial months working in consulting, experienced by myself and my friends, the top priority for a consulting career which has been consistently emphasized has been delivering excellent client work. Arguably, the second priority has been persistent learning. Both of these are pretty self-evident to understand and appreciate. However, there […]
Companies sell products to a broad variety of industries and customer segments, and it’s often hard to know where to focus the sales, marketing and product development efforts. Who should you listen to and who should you be chasing? Within your target market, there will be customers that are “ideal” you. They buy quickly, […]
The past couple weeks have been a crazy time – millions are getting sick, cities are on the verge of shutdown, and firms are having all non-essential personnel work remotely. COVID-19 has certainly changed the way many are living and working all over the world. As my firm and project team have adjusted to working […]