Tom SpencerAt the most basic level a consulting engagement (or any strategic project) will typically contain three-phases: Structure and propose a strategy Implement and execute on the strategy Track the performance of the strategy Phase 1 and 2 are where the consultants spend most of their time, but phase 3 is also an essential part of […]
To succeed in sales, you must know your customer. This means understanding their wants and needs, habits, values, and anything else that can help you close the deal. It also means being able to correctly classify your market. Selling a high-tech piece of equipment to a large corporation can be very different from selling a […]
What are Mental Models? Becoming a better thinker requires you to understand the way you think, how you view the world, and developing a way of approaching problems that allows you to see things through multiple lenses. We refer to these lenses as ‘mental models’. Mental models are tools for the mind that are built […]