Categories
Marketing

How You Can Use Signage To Brand Your Business

Business owners know that they can’t attract customers if those customers don’t know that they exist. That is why they rent buildings in high traffic areas and pay large sums to place ads where people are likely to see them. There are many ways that companies can get the word out, and with all the […]

Categories
Motivation

The Perpetual Motivation Machine

Motivation is about being in the moment, and being fully present; in that state, deciding what you want and then taking steps towards it tend to happen naturally. How often do you hear of a baby that failed to learn to walk? The strange thing about motivation though is that it can often feel illusive. Why […]

Categories
Technology

The Psychology Behind Marketing Online Education

This is a guest post from Sarah Smith. How do people decide which online university will meet their needs? What drives a student to choose one option over another — especially when both schools have little name recognition? No one decides on an online education based on a single advertisement or one aspect of a […]