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Wearable Technology

Wearable Technology: Implications for Entrepreneurs and Organizations

Imagine a world where one can rate the popularity of any individual from 1 to 5 using a mobile device. And in this imaginary world, these ratings are important for determining one’s employability, social status, and where one can live. Furthermore, each person’s name and rating is visible to everyone else through the use of […]

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Marketing

Design is about Function

(Source: Techradar) Design is about function. Every product has a job to do, as Professor Clay Christensen enjoys telling his marketing students at Harvard Business School. If a product is designed properly, then the job will get done well. Apple’s new debut wearable technology, the Apple Watch, has a sleek yet distinctively square shaped design. This seems […]