In today’s crowded market, brands are more than logos, they’re central to a company’s identity, market position, and long term business strategy. Brand managers are the hidden force behind a brand’s public perception. They design brand strategies rooted in data-driven insights, seeking to address key questions: What does the market need? Where can the company […]
Tag: brand strategy
When adversity strikes, branding gives you resilience This guest post is by Ryan Currie. Ryan is a product manager at BizShark.com with 5 years experience in online marketing and product development. He is on the cutting edge of developments in emerging technologies and open source projects. IN BUSINESS, branding is crucially important. If your business doesn’t have a […]