THE ability to find and retain talented employees is vital to sustained business success.
Attractive remuneration, stock options plans, medical benefits, and other incentives are attractive enticements for any employee. But what factors are important in attracting, focusing and retaining the most productive and talented workers?
Marcus Buckingham and Curt Coffman, in their international bestselling book “First Break all the Rules”, present the fascinating results from two Gallup studies conducted over a 25 year period. The studies searched for those questions that would elicit positive responses from only the most loyal and talented employees.
As it turns out, the key factors for attracting and retaining the most talented workers can be captured by 12 simple questions. The more questions that an employee can answer in the affirmative, the more likely they are to be a productive and talented worker:
- Do you know what is expected of you at work?
- Do you have the materials and equipment you need to do your work right?
- At work, do you have the opportunity to do what you do best every day?
- In the last seven days, have you received recognition or praise for good work?
- Does your supervisor, or someone at work, seem to care about you as a person?
- Is there someone at work who encourages your development?
- At work, do your opinions seem to count?
- Does the mission/purpose of the company make you feel like your work is important?
- Are your co-workers committed to doing quality work?
- Do you have a best friend at work?
- In the last six months, have you talked with someone about your progress?
- At work, have you had opportunities to learn and grow?