Tom Spencer(Source: Flickr) Humans and chimpanzeees (our closest genetic relatives) are both social animals that have the ability to form groups and communicate between themselves. Why is it then that humans have populated the globe (7 billion and counting) while chimp numbers continue to fall (currently standing at around 250 thousand or less)? A key difference between us […]
Savvy investors know that there is a lot of potential in converting abandoned or derelict spaces into lease-ready properties. Below are five (5) tips on converting a vacant spot into a high-revenue lease property. 1. Pop-Ups This refers to taking a small vacant space and converting it into a restaurant or shop. These are great […]
The product-market expansion matrix may prove useful in the consulting case interview and is relevant when considering growth strategies. It might be used on a standalone basis or as part of a larger profitability framework. There are four ways that a company can pursue growth: Market penetration: A strategy to increase sales to existing customers […]