Tom SpencerUsing gamelike elements to engage customers can produce real business value We are currently taking an online course on Gamification with Wharton’s Professor Kevin Werbach, which provides a fascinating insight into the world of games and how gamelike elements can be incorporated into the customer experience. The basic concept is that games provide a structure within which […]
All too often partners in professional service firms know how to issue orders, but forget about the need for kindness. Employees develop fear rather than fondness for their managers, and quickly learn how little they can produce to keep people happy. In professions where the quality of the final product hinges on the quality of the thought process used to develop it (e.g. […]
ORGANISATIONS hire management consultants to help them solve their most challenging business problems. Senior management are busy people, and so consultants need to communicate their message clearly and concisely, preferably accompanied by some colourful powerpoint slides. The irony, though, is that consultants have gone on to develop an industry jargon which is often completely incomprehensible to industry outsiders. Below […]