Categories
Skills, Tips, and Tactics

Climbing the Competency Ladder

4 Stages of Learning to Help your Projects and Career The difference between knowing a lot of facts and understanding how to use those same facts can be observed from the level of insight obtained. Often the same information is available to many people, yet some can reach greater insights and create more value. This […]

Categories
Consulting Industry

An Overview of Digital Marketing Consulting

Digital marketing consultants provide marketing advice and optimize the online presence of organizations so that they can be easily found by their target audience. Unless your business has the brand power of Amazon, Google, or Facebook, a failure to optimise digital marketing is likely to place an unnecessarily large barrier between potential customers and what […]

Categories
Skills, Tips, and Tactics

Just Get to the Point: Top to Bottom Communication

Journalists have a very specific writing style. Newspaper articles rarely have a storyline, or a narrative curve. Instead, they make their most significant statement right in the title, and the first sentence of the first paragraph. As we proceed reading, we are gradually unfolding the issue at hand, finding out more circumstantial details about the […]