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Strategy

Giving more than we expect of you

But what about when nobody is watching? GENEROSITY is the act of giving more than we expect of you. You are probably familiar with the most common form of generosity – public generosity. Giving more when people can see it. The public benefactor to a prestigious university foundation; the celebrity who campaigns to fight poverty; or the wealthy men on a quest to […]

Categories
Strategy

What is Social Customer Service?

Social Customer Service allows customers to ask questions, and have them answered by a staff member or another customer AT THE CORE of every successful business are a few key ingredients, and customer service is one of them. Customer service can be used to delight customers, boost customer retention and generate positive word of mouth. For […]